Last November, the Bureau of Investment Attraction and Export Promotion in Panama (PROINVEX) moved the conference "Invest Panama" to Tokyo, in order to turn the attention of Japanese corporations towards the country.
The decision has born its first fruit in that Tadano Ltd., established in 1948,one of the largest manufacturers of hydraulic cranes and a wide range of products, from trucks to loaders and aerial platforms related teams, decided to establish its headquarters for Latin America in Panama.
The government hopes that other Japanese companies will follow the example of Tadano. According to the Ministry of Commerce and Industry of Panama (MTI), there are 69 SEM (Multinational Corporations) in the country, including 19 from the U.S. reported Capital.com.pa.
Recognizing some of Panama’s advantages, the associate director of external relations at Procter & Gamble (P & G), Alejandra Cobb, suggested:
"You should continue working on improving the availability of trained personnel in order to cope with future growth effectively," concluded Cobb.
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The Japanese food industry provides only 40% of the country's consumption. The remaining 60% is imported from other countries.
The Handbook on Opportunities for Nicaraguan products in the Japanese market, developed by the Center for Exports and Investments of Nicaragua (CEI by its initials in Spanish) and the Japanese International Cooperation Agency (JICA), focuses on the practical possibilities for placing Nicaraguan products in the Asian country , but the analysis and conclusions of the study can be extrapolated to all Central American countries.
From October 6th through the 8th, thirty Costa Rican companies in the field of technology and electronics will participate in the Ceatec Japan 2009 Expo.
Japan’s governmental department to promote commerce (Jetro) is behind the technology expo, JETRO BIZMATCH@CEATEC JAPAN 2009.
Representatives of Jetro - Japan External Trade Organization visited Nicaragua for the first time to explore business opportunities.
Aiming to promote Nicaraguan products in the Japanese market, the representatives of the Japanese government met with the Association of Producers and Exporters of Nicaragua (APEN).
Coffee exporters and producers will be present at Tokyo's 2010 World Specialty Coffee Conference and Exhibition in September.
Producers will be looking for new markets for their gourmet aromas.
Ángel Arturo Paz, president of the Honduran Speciality Coffee Association, indicated that the country needs to promote its product in high coffee-consuming markets.