Heineken will Set Up Base in Panama
The subsidiary of Heineken International B.V. decided to establish its regional headquarters in Panama.
Thursday, August 27, 2009
Roberto Henríquez, Commerce and Industry Minister, stated that the brewer was attracted "not only by fiscal incentives, but also for geographical and logistical advantages offered by Panama for coordinating operations from their global headquarters in the Netherlands".
Guatemalan brewer Cervecería Centro Americana has begun to import and distribute Costa Rica's leading beer, Imperial.
Germany's Bosch and Kuehne + Nagel, and Spain's Puig have selected the country to establish their regional headquarters.
Since entering the Chinese market in January, the Costa Rican brewer has expanded its reach to six provinces.
The multinational company will run its commercial operation for the region and several South American countries.
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