Hardware Franchises in Costa Rica

While in the past 10 years 150 hardware stores closed down after the arrival of large players, the franchises Construrama and ConstruRed have expanded.

Monday, June 4, 2012

Both companies use a franchise model that seeks to connect manufacturers of hardware products and building materials with small and medium hardware stores to better compete with the larger scale of EPA and Grupo Progreso.

"Construrama operates 74 outlets, 40 of them in the greater metropolitan area and in Nicaragua it has more than 30. In fact, according to it’s manager, Tracy Porras, they are exploring the possibility of opening the chain in other Latin American countries this year", reported Elfinancierocr.com.

With its distribution center, Construred offers 29 different products that comprise 80% of the turnover of a major hardware store (steel, cement, PVC, ceramic, etc.)

More on this topic

Franchises Expanding in Panama

February 2012

Franchise operations in the country are planning new openings for this year, 2012, driven by economic growth.

Such is the case of Wing Zone Panama which has three restaurants in the country, and plans this year to open five new branches, said Adalberto Ferrer managing partner of the chain.

Uruguayan brand offers franchise in El Salvador

August 2008

Lolita, a chain of female clothing stores from Uruguay is seeking to expand in the country.

The initial amount to be invested in the franchises will be approximately between 50 and 75 thousand dollars, including the costs of transport, merchandise, import duties and infrastructure, commented Ricardo Teran, franchise representative.

Guatemala Showcolate

July 2008

A Brazilian franchise with operations in Guatemala is offering to sell fresh fruit coated with liquid chocolate.

The business, conceived eight years ago by businessman Wallace Tonon, offers recipes based on fresh fruit and liquid chocolate.
In Guatemala the product is being marketed by Inversiones Morataya (Inmosa).

Costa Rica: Franchising, a Booming Business

May 2011

The growth and positioning of franchises in Costa Rica is encouraging more entrepreneurs to opt for this alternative.

The franchise model under which a company sells another company the use of its trademark and business concept, and which must be operated according to certain characteristics identified by the trademark owner, has gained strength in the country in recent years.

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